Profarma

Marketing

What are the cultural projects that Profarma supports?
Profarma takes part in cultural deeds which promote and stimulate the development of the citizenship.Since the 90’s, Profarma has developed a project which enables the publishing of several books related to the most assorted areas of the human knowledge.

Who is the target public of Profarma?
Profarma focuses its activities on the pharmaceutical industry (medical labs and personal hygiene products and cosmetics), pharmacists, hospitals, clinics and doctor’s office.

What are the marketing projects that Profarma develops?
Profarma has several projects focused on its several publics:
Aceleração – dynamic for the placing of new launched products, concerning the industry;

Amuleto – National promotion of medication and personal hygiene and cosmetic items, directed to pharmacies; -

Show do intervalo – national campaign that encourages the sales, and has as public, Profarma’s sales force;

Superação – national program which aims the sales incentives, focusing on special and seasonal product badges.

Several – program under demand towards the industry;

Pharmania – national institutional program that has as its public Profarma’s sales force.